12th FOKUS
Media Web Symposium

June 24–25, 2025 – Berlin

Program Overview

Please see the program overview and the detailed program below.

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See detailed Program

Detailed Program

We look forward to fruitful discussions, talks and presentations!
  • This tutorial will cover the latest advances in the context of internet delivered media, specifically adaptive bitrate (ABR) streaming. For that reason, we dive into streaming formats and protocols such as MPEG-DASH, HLS and Media over QUIC (MoQ).  Latest features and standards like Content Steering and Common Media Client Data (CMCD) version 2 are discussed in detail. The practical part of this tutorial focuses on dash.js discussing the latest major version 5 release and features such as AdaptationSet Switching and native DRM key status handling.

    The following topics are addressed:

    • Streaming formats and protocols: MPEG-DASH, HLS, CENC, CMAF, HTTP/3, QUIC, Web Transport
    • Streaming optimizations: CMCD, CMSD, Content Steering, Media Presentation Insertion, L3D DASH
    • Standards update: SVTA, CTA-WAVE, C2PA
    • dash.js version 5.0.0: AdaptationSet Switching, DRM Key Status Handling, Integration of the Common Player Library, Flexible Insertion of URL Parameters, Common Access Token

     

    Stefan Pham

    Senior Project Manager

    Fraunhofer FOKUS

    Daniel Silhavy

    Scientist and Project Manager

    Fraunhofer FOKUS

  • With the increasing demand for streaming content, it is crucial to minimize the environmental impact associated with it. Green Streaming aims to reduce energy consumption throughout the streaming supply chain, contributing to a more sustainable digital landscape. In this tutorial, we will explore the importance of green streaming, the components of the streaming supply chain, measurement methodologies, and guidelines for optimizing streaming workflows.

    Topics:

    1. Video Delivery Chain: Analysis of typical streaming workflows and components involved, and their relevance for total energy consumption.
    2. Measurements: Components to be considered, architectural approach, and implementation of probes.
    3. Analysis & Results: Data analysis, identification of energy-saving potential, end devices, and encoding solutions.
    4. Guidelines for Green Streaming: Energy-saving potentials and guidelines to optimize streaming workflows.
    5. Green Digital Twins: Utilizing digital twins to simulate and optimize streaming workflows for better energy efficiency.
    6. AI-Powered Optimization: Leveraging artificial intelligence to enhance and optimize streaming workflows for reduced energy consumption.

     

    Robert Seeliger

    Video Sustainability Lead & Senior Project Manager

    Fraunhofer FOKUS

  • With media increasingly powered by Artificial Intelligence, mastering the underlying technologies is essential for shaping innovative, responsive, and efficient media solutions.  This tutorial provides a comprehensive introduction to AI and Large Language Models (LLMs), offering deep insights and practical know-how for media professionals.

    We will explore foundational concepts of AIs, examine state-of-the-art LLMs, and practice model training and fine-tuning techniques. Through interactive hands-on sessions, we will gain experiences with real-world applications — such as LLM-based chatbots with intelligent document retrieval systems (RAG), data analysis with vector embedding, AI-based assistant for search platform, vision-language models for video-chatbots, and interview bots for knowledge capture. We’ll also cover how to secure authenticity and provenance in generative AI with C2PA.

    Topics:

    • AI & LLM Fundamentals: Conception and overview of AI and Large Language Models.
    • Model Training & Manipulation: Techniques for training, fine-tuning, and customizing output of LLMs for media applications.
    • Vision-Language Models: Overview and practical use-cases combining visual and textual data.
    • Hands-on Applications:
      • Developing LLM-based chatbots and intelligent document-based conversational agents (RAG systems).
      • Advanced data annotation and semantic analysis with vector embeddings.
      • Implementation techniques for AI-based assistant of search platform.
      • Implementing video-based chatbots using vision-language models.
      • Creating interview bots for knowledge extraction and externalization.
    • Securing Authenticity in GenAI: Ensuring trust, provenance, and authenticity in AI-generated media using C2PA standards.

     

    Christopher Krauss

    Media & Data Science Lead

    Fraunhofer FOKUS

    Bach Do

    Research Associate

    Fraunhofer FOKUS

  • This tutorial is a comprehensive deep dive into the world of 5G Media technologies and standards, focusing on the 5G-MAG Reference Tools. The 5G-MAG Reference Tools are aiming to fill the gap between technical specifications for media services and applications and their implementation, conformance testing, validation and prototyping. As part of this tutorial, we dive deeper into the various software packages of the 5G-MAG Reference Tools, specifically addressing the following topics:

    • 5G Downlink Media Streaming
    • UE data collection, reporting and event exposure
    • 5G Broadcast: MBMS and LTE-based 5G Broadcast
    • Emergency Alerts over 5G Broadcast
    • 5G Multicast and Broadcast Services (5MBS)
    • XR Media integration in 5G
    • V3C Immersive Platform

     

    Daniel Silhavy

    Scientist and Project Manager

    Fraunhofer FOKUS

  • The concept of Virtual Worlds is rapidly evolving, driven by groundbreaking initiatives and technological advancements. This tutorial will explore the transformative impact of Virtual Worlds on the media industry, highlighting real-world examples that showcase their potential.

    We will begin by examining the key initiatives propelling the development of Virtual Worlds, discussing their implications for media production, distribution, and consumption. The tutorial will then delve into the technology enablers that make these immersive experiences possible, with a focus on Extended Reality (XR) and Spatial Computing.

    In the realm of Spatial Computing, we will explore how Apple’s VisionOS and the newly announced Android XR are set to revolutionize Virtual Worlds. Additionally, we will cover state-of-the-art technologies for capturing photorealistic environments and human representations, including Neural Radiance Fields (NeRF), 3D Gaussian Splatting (3DGS), and advanced avatar animations such as Apple Personas on Apple Vision Pro and Meta Pixel Codec Avatars for Meta Quest headsets.

    Topics

    • Virtual Worlds Initiatives
    • Virtual Worlds in the Media Industry
    • Technology Enablers
      • Gaming Engines (Unity, Unreal Engine)
      • Extended Reality (Apple Vision Pro, Meta Quest, …)
      • Spatial Computing (visionOS, Android XR)
      • Photorealistic Capturing (NeRF, 3DGS)
      • Avatar Animations (Apple Persona, Meta Pixel Codec Avatars)

     

    Louay Bassbouss

    Senior Project Manager R&D

    Fraunhofer FOKUS

  • This tutorial offers an insight into the world of digital authenticity and provenance mechanisms. While we have gained experience with analog solutions in the past, our current focus is on the digital level. With the proliferation of social media, deep fakes and disinformation, this topic is becoming increasingly relevant. In this tutorial, we shed light on the role of technologists, the importance of provenance and authenticity in digital media, and discuss technical approaches. Our main focus is on the use of C2PA, not only in the field of images and moving images, but also in other possible applications.

    The tutorial is structured as follows:

    • Provenance & authenticity: Importance in the context of digital media
    • The role of technologists and research in the fight against counterfeiting
    • Open standards: Introduction to the Coalition for Content Provenance and Authenticity (C2PA)
    • C2PA in video sections: Our experiences with VoD, Dash and Live
    • Multilayered areas of application: Where C2PA could play a role alongside image & video media
    • Development status and challenges for the application areas of C2PA
    • Practical examples of application and case studies on C2PA
    • Future developments and trends in digital authenticity

     

    André Paul

    Senior Project Manager

    Fraunhofer FOKUS

    Naomi Schoppa

    Research Associate

    Fraunhofer FOKUS

  • 13:30 - 14:30 | Session 1: Pioneering Sustainable Media

    Defining Sustainability Standards: From Carbon Footprints to Social Impact in Digital Advertising

    Steffen Johann Hubert

    Lead Sustainability / Chair Sustainability Standards Committee

    Seven.One Media / IAB Europe

    Mandates, Metrics and Momentum: Navigating the path to sustainable streaming

    François Polarczyk

    Sustainability Director

    Accedo

    Counting Watts, Not Just Views : Leveling up sustainability, one pixel at a time

    Kristan Bullett

    CEO

    Humans Not Robots

    15:00 - 16:00 | Session 2: Content Provenance

    C2PA: How to benefit as creator or consumer of content

    Ingo Daniels

    Project Manager

    Deutsche Welle

    Empowering Video Excellence: Enhancing Provenance in Live Streaming

    David Eisenbacher

    CEO / Co-Founder

    EZDRM

    Live streaming with C2PA

    Mohamad Raad

    Standards representative

    Unified Streaming

    Roberto Ramos-Chavez

    Senior Research Engineer

    Unified Streaming

    16:30 - 18:00 | Session 3: Best practices for Green Streaming

    Data Sovereignty & Sustainability in G&L’s streaming platform for the European Parliament

    Alexander Leschinsky

    Co-Founder & CEO

    G&L Systemhaus

    Smartphone Energy Savings with AI-Enabled PVR

    Franck Amount

    Principal engineer, video architect

    Interdigital

    Modelling Energy Consumption in Content Delivery Networks

    Peter Pogrzeba

    Senior Project Manager

    Deutsche Telekom Innovation Laboratories

    Green Broadcasting

    Rebecca Inglese

    Business Development Manager

    Media Broadcast GmbH

  • 13:30 - 14:30 | Session 1

    Connected Media Experiences powered by Open Standards and Open-Source

    Jordi J. Gimenez

    Head of Technology

    5G-MAG Media Action Group

    Improving the efficiency of streaming over satellite networks by unequal error protection of mABR streams

    Yuriy Reznik

    Vice President of Research

    Brightcove Inc.

    Thomas Stockhammer

    15:00 - 16:00 | Session 2

    Features in 5G-Advanced for enhanced delivery of low latency and high volume media

    Rufael Mekuria

    Principal Engineer

    Huawei Technologies (Netherlands)

    Towards XR application awareness in 3GPP networks

    Serhan Gül

    Senior Researcher

    Nokia

    5G in PSM – Where do we stand today

    Dr. Roland Beutler

    Distribution Strategy

    SWR

    16:30 - 18:00 | Session 3

    Spotlight on Volumetric Video: Use Cases, Standards and Implementation

    Ralf Schaefer

    Vice President Standards Video Lab

    InterDigital

    Video coding improvements for delivery of low-latency and interactive video services

    Lukasz Litwic

    Senior Research Manager

    Ericsson

    XR and wearables: Current state and perspectives on upcoming 5G/6G features

    Emmanuel Thomas

    Chief Multimedia Technology Expert

    Xiaomi Technology

    Latest developments of 5G-MAG XR tools

    Nils Duval

    Software Engineer

    Motionspell

  • 13:30 - 14:30 | Session 1

    The generative AI mindset

    Ralf-Dieter Wagner

    Head of Specialists and GenAI

    Amazon Web Services

    GenAI’s Continuing Impact on Media: 2025 Edition

    Jörg Müller

    Consultant, Co-Founder

    THE SKILL

    Leveraging AI for Headlines, Search and Marketing Strategies

    Adolf Proidl

    CEO and co-founder

    XroadMedia GmbH

    15:00 - 16:00 | Session 2

    Harmen Zell, Public Policy Manager D/A/CH, Meta

    AI in the Media – Challenges and Opportunities

    Nico Patz

    Innovation Manager

    Deutsche Welle

    How to use AI agents to build media services completely with open source software

    Magnus Svensson

    Media Solution Specialist

    Eyevinn Technologies

    16:30 - 18:00 | Session 3

    How To: Creating Exceptional Customer Experiences with AI

    Robin Rabe

    Technical Specialist Business Applications

    Microsoft

    AI’s ABC Challenge: Access Before Competence? A Learner Journey

    Johannes Wendt

    Learning Consultant & AI-Expert

    tts (Knowledge Products GmbH)

    Maleen Neuendorfer

    Learning Consultant & Product Owner MS365 Empowerment

    tts (Knowledge Products GmbH)

    Automated subtitle generation and translation on live video streams

    Christoph Neumann

    Principal Engineer

    Broadpeak

  • 13:30 - 14:30 | Session 1

    Engage More, Earn More: Technical and Practical Insights into Server-Guided Ad Insertion

    Pieter-Jan Speelmans

    VP Engineering

    Dolby OptiView

    Beyond the CDN: Use Cases, Tools, and Learnings from Prototyping with CMCD v2

    Nicolas Levy

    VP of Technology

    Qualabs

    15:00 - 16:00 | Session 2

    Beyond Encryption: Authenticating and Protecting Live Video in a Post-Trust Era

    Valentijn Siebrands

    Streaming Solution Manager

    Unified Streaming

    Thasso Griebel

    Technical Lead of Player Development

    castLabs

    CMSD + Media Quality Assessment (MQA) metadata: new tools for monitoring and optimizing streaming QOE

    Yuriy Reznik

    Vice President of Research

    Brightcove Inc.

    Will Law

    Chief Architect, Cloud Technology Group

    Akamai

    DVB-I prospects, initiatives and findings

    Bram Tullemans

    Program Manager

    EBU

    16:30 - 18:00 | Session 3

    MoQ Analytics

    Dr. Gwendal Simon

    Distinguished Architect

    Synamedia

    How to integrate MoQ into a comprehensive real-time video platform

    Oliver Lietz

    CEO/Founder

    nanocosmos

    MOQtail – Made with 100% QUIC. Zero latency. Zero hangover.

    Ali C. Begen

    Professor

    Ozyegin University

    Zafer Gurel

    Software Engineering Director / Constructor Groups

    Constructor Tech

    Updates following IETF #122 and work ahead of IETF #123

    Will Law

    Chief Architect, Cloud Technology Group

    Akamai

  • The Media Web Night 25 will take place at Cantinerie in Berlin Mitte.

    Keynote

    Are We There Yet? A Look at Streaming Services in 2040

    Jason Thibeault

    CEO

    SVTA

  • Conference Opening by MWS Chairs

    Robert Seeliger

    Video Sustainability Lead & Senior Project Manager

    Fraunhofer FOKUS

    Christopher Krauss

    Media & Data Science Lead

    Fraunhofer FOKUS

    Keynote: AI in Sports Media: Revolutionizing Content Creation & Fan Experience

    Björn Rosenthal

    Chief Product Officer

    Ringier Sports Media Group

  • The Price of Free: How Piracy Undermines the Media Industry

    Maria Malinkowitsch

    Director Product Management

    Verimatrix

    C2PA as a standard for media authenticity: What we have done at ARD and what is missing

    Kenneth Warmuth

    Media Engineer & Project Manager C2PA

    ARD / WDR

  • by 6G Next, Backscreen, Interdigital,  Logic media solutions & AWS, Nanocosmos, Nokia, Red Bee Media and Serverside.ai by Equativ

  • “…or wherever you get your television” – offering an open future to streaming TV

    Emily Dubs

    Head of Technology

    DVB

    Oh look…Squirrel: Understanding the Impact of Innovation in the Streaming Video Tech Stack

    Jason Thibeault

    CEO

    SVTA

    MOQ – Overview, Status and Demos

    Will Law

    Chief Architect, Cloud Technology Group

    Akamai

    Live Cloud Production with AWS – Broadcast Innovation in the Cloud

    Thomas Pister

    Head of Solutions

    LOGIC media solutions GmbH

    Improving Streaming Inter-operabilty in Smart TVs

    Jon Piesing

    Director Standardisation TP Vision and Vice-Chair HbbTV Association

    TP Vision

  • 5G-Advanced Media Delivery

    Thomas Stockhammer

    Senior Director Technical Standards

    Qualcomm Technologies

    Frédéric Gabin

    Director, 5G/6G Technology & Standards Strategy

    Dolby Laboratories Inc.

    5G-Advanced Audio & Video Media services

    Frédéric Gabin

    Director, 5G/6G Technology & Standards Strategy

    Dolby Laboratories Inc.

    Thomas Stockhammer

    Senior Director Technical Standards

    Qualcomm Technologies

    Nokia CDN for Live – Smart Autonomous Agents Elevate Live Streaming Across Networks

    Keith Chow

    Senior Product Manager, IP Networks – Network Infrastructure

    Nokia

    AI and XR as a Power Duo. Trends in the Synergy of AR, VR and Artificial Intelligence

    Sebastian Klöß

    Head of Markets & Technologies

    Bitkom

  • The Evolution of CTV and Broadcast Monetization: Turning Complexity into Opportunity

    Leander Carell

    SVP Advanced TV Strategy

    Equativ

    Edge AI use cases for TV & Entertainment

    Frank Rippl

    Edge AI use cases for TV & Entertainment

    Vodafone Group

    How Netflix achieves Personalized Recommendations in the Partner UI

    Tim Schaeffer

    Head of Partner Product DACH

    Netflix

    Alexander Heider, Microsoft

  • NASA+ Live Streaming from the Moon

     

    Rebecca H. Sirmons

    General Manager

    NASA+