Jörg Müller is an independent AI strategy consultant and founder of Co-Intelligence.ai. Prompting since 2020 – well before the ChatGPT moment – he helps organizations understand the potential and integrate AI agents into their workflows, from strategy to hands-on implementation.

With 25+ years in software and digital product management, including 14 years at ProSiebenSat.1 Media Group, he bridges the still widening gap between AI capabilities and real-world application. Today, his focus is on AI agents as practical tools for any knowledge work: custom agent and skill design, AI-native workflow architecture, and strategic consulting.

He is a leading Claude Code practitioner, building agent-driven workflows and skill systems for clients. Claude Code and other agentic systems are his daily co-intelligence.

This is his third consecutive year speaking at the Media Web Symposium – making this talk an annual field report from someone who practices agentic knowledge work with his agent team every day.