12th FOKUS
Media Web Symposium

June 24–25, 2025 – Berlin

Ralf-Dieter Wagner

Head of Specialists and GenAI

Amazon Web Services

Ralf-Dieter is Head of Specialists and GenAI @ AWS, based in Munich, Germany. In his role, Ralf-Dieter enables clients across industries to modernize and innovate on the AWS Cloud – with a particular focus on GenAI/ML and Data. Prior to joining AWS, Ralf-Dieter served as General Manager EMEA for the US-based AI Start-Up r4, first person on the ground in EMEA, and prior to that he spent 21 years at Accenture, as a Partner responsible for advising clients across Europe on how to best leverage Technology to drive business outcomes.

  • 13:30 - 14:30 | Session 1

    The generative AI mindset

    Ralf-Dieter Wagner

    Head of Specialists and GenAI

    Amazon Web Services

    GenAI’s Continuing Impact on Media: 2025 Edition

    Jörg Müller

    Consultant, Co-Founder

    THE SKILL

    Leveraging AI for Headlines, Search and Marketing Strategies

    Adolf Proidl

    CEO and co-founder

    XroadMedia GmbH

    15:00 - 16:00 | Session 2

    AI in the Media – Challenges and Opportunities

    Nico Patz

    Innovation Manager

    Deutsche Welle

    Automated subtitle generation and translation on live video streams

    Christoph Neumann

    Principal Engineer

    Broadpeak

    An update on internet standards for signaling content usage permissions for AI training

    Chris Needham

    Web Standards Lead

    BBC

    16:30 - 18:00 | Session 3

    How To: Creating Exceptional Customer Experiences with AI

    Robin Rabe

    Technical Specialist Business Applications

    Microsoft

    How to use AI agents to build media services completely with open source software

    Magnus Svennson

    Media Solution Specialist

    Eyevinn Technology

    AI’s ABC Challenge: Access Before Competence? A Learner Journey

    Johannes Wendt

    Learning Consultant & AI-Expert

    tts (Knowledge Products GmbH)

    Maleen Neuendorfer

    Learning Consultant & Product Owner MS365 Empowerment

    tts (Knowledge Products GmbH)

    The agentic web, new and old technologies for an artificial/intelligent
    future

    François Daoust

    Media and Entertainment Champion

    W3C

    Harmen Zell, Public Policy Manager D/A/CH, Meta