8th FOKUS Media Web
Symposium

May 21–22, 2019 – Fraunhofer FOKUS

Robert Seeliger

Project Manager

Fraunhofer FOKUS

Robert Seeliger holds a M. Sc. (Dipl.-Ing.) in Communication and Media Technology from the University of Applied Sciences in Jena. He received his diploma with the completion of his thesis about Next Generation IPTV at Fraunhofer Institute for Open Communication Systems FOKUS in Berlin. In his subsequent employment as senior research engineer and project manager at the Business Unit Future Applications and Media (FAME) at Fraunhofer FOKUS, Robert Seeligers main research activities focuses on standardized IPTV in managed and unmanaged infrastructures, media interoperability in converged service environments, HybridTV and interactive Rich Media Services. Due to this work he is coordinating the technical development and improvement of the Hybrid TV and Future Applications and Media Lab – FOKUS’ Testbeds for innovative hybrid TV and multimedia services. Robert Seeliger has published numerous papers and articles in international conferences and workshops.

  • 13:30 - 14:30 Uhr | Session 1: Use Cases

    Ad-replacement and addressable TV

    Frode Hernes

    SVP Product Management

    Vewd Software AS

    Monetize Your Video Streaming

    Leander Carell

    Co-Founder & Managing Director

    nowtilus

    Ad Detection – Tech and Use Cases

    Espen Erikstad

    COO

    Norigin Media

    14:30 - 15:00 Uhr | Coffee Break, Demos & Exhibition

    15:00 - 16:00 Uhr | Session 2: DAI Tech

    Dynamic content insertion

    Valentijn Siebrands

    Solutions Architect

    M2A Media

    Road to Server Guided Ad-Insertion: Hulu’s DAI Evolution

    Zachary Cava

    Playback Architect

    Hulu

    The Future of SSAI on OTT devices

    Phil Cluff

    Streaming Specialist

    MUX

    16:00 - 16:30 Uhr | Coffee Break, Demos & Exhibition

    16:30 - 18:00 Uhr | Session 3: Ad Tech

    Unlocking Programmatic Advertising with Dynamic Ad Insertion

    David Uhlmann

    Senior Video Solutions Consultant

    Google

    Server-side Ad insertion – challenges and best practice 

    Alex Zhang

    Product Manager

    AWS Elemental

    The Future is NOW: How SevenOne Media and FreeWheel are making live broadcast TV addressable

    Marc Lauriac

    Senior Director, Customer Success, Europe

    FreeWheel

    Johannes Thyssen

    Project Manager Addressable TV

    SevenOne Media

    Addressable Broadcast TV

    Sebastian Busse

    Director Addressable TV International

    SpotX