8th FOKUS Media Web
Symposium

May 21–22, 2019 – Fraunhofer FOKUS

Phil Cluff

Streaming Specialist

MUX

Phil is a seasoned online video specialist, with experience building video products which power some of the biggest SVOD and AVOD services in the world.

With nearly 10 years experience, Phil has designed, built, and scaled software for the BBC, Brightcove, and most recently the San Francisco startup, Mux.

Phil is an expert in media packaging and segmented streaming formats, with a focus on preparation for highly reliable, scalable delivery.

Alongside his day job, Phil organises the London Video Technology meetup, co-hosts the Demuxed podcast, works on several open source video testing tools and standards. He also enjoys cold IPAs.

  • 13:30 - 14:30 Uhr | Session 1: Use Cases

    Ad-replacement and addressable TV

    Frode Hernes

    SVP Product Management

    Vewd Software AS

    Monetize Your Video Streaming

    Leander Carell

    Co-Founder & Managing Director

    nowtilus

    Ad Detection – Tech and Use Cases

    Espen Erikstad

    COO

    Norigin Media

    14:30 - 15:00 Uhr | Coffee Break, Demos & Exhibition

    15:00 - 16:00 Uhr | Session 2: DAI Tech

    Dynamic content insertion

    Valentijn Siebrands

    Solutions Architect

    M2A Media

    Road to Server Guided Ad-Insertion: Hulu’s DAI Evolution

    Zachary Cava

    Playback Architect

    Hulu

    The Future of SSAI on OTT devices

    Phil Cluff

    Streaming Specialist

    MUX

    16:00 - 16:30 Uhr | Coffee Break, Demos & Exhibition

    16:30 - 18:00 Uhr | Session 3: Ad Tech

    Unlocking Programmatic Advertising with Dynamic Ad Insertion

    David Uhlmann

    Senior Video Solutions Consultant

    Google

    Server-side Ad insertion – challenges and best practice 

    Alex Zhang

    Product Manager

    AWS Elemental

    The Future is NOW: How SevenOne Media and FreeWheel are making live broadcast TV addressable

    Marc Lauriac

    Senior Director, Customer Success, Europe

    FreeWheel

    Johannes Thyssen

    Project Manager Addressable TV

    SevenOne Media

    Addressable Broadcast TV

    Sebastian Busse

    Director Addressable TV International

    SpotX