11th FOKUS Media Web
Symposium

June 11–12, 2024 – Fraunhofer FOKUS
© AI-generated / Fraunhofer FOKUS

Lena Gehlhaar

Senior Innovation Manager Immersive Tech

, 

Berlin Partner for Business and Technology

Lena Gehlhaar is senior innovation manager for immersive tech and 5G in the ICT, Media and creative industries cluster of Berlin Partner, the economic development agency of Berlin. She knows the tech scene in the capital region in depth and sets a focus on publicly funded research and development projects in the health, automobile and creative industries. Having worked in Shanghai in the media production, she is now involved in immersive storytelling and metaverse.

Talks

View Program

  • 14:00-15:00

    Will the iPhone / Android application experience change the way applications are consumed on PCs?

    Robert Shilston

    , 

    Assanka, UK

    Service Discovery, how to allow Web Applications find and use local and remote services?

    Claes Nilsson

    , 

    Sony Ericsson Mobile Communications AB, Sweden

    Aside Mag:Design ♥ HTML5 – The Future of Mobile Editorial Design

    Johannes Ippen

    , 

    Aside Mag, Germany

    Will the iPhone/Android application experience change the way applications are consumed on PCs?

    Alan Baldwin

    , 

    Samsung, UK

    15:00-16:00

    How might media consumption change, with the introduction of apps to the TV experience?

    How can cross-platform applications of the future look like?

    Charles Dawes

    , 

    Rovi Corporation, UK

    Which application types will users accept on the TV screen?

    Franziska Becker

    , 

    Telekom Innovation Laboratories

    New Services for television: social and semantic

    Lyndon J. B. Nixon

    , 

    NoTube, Austria

    Browsers and apps: Decision making

    Jörn Rehse

    , 

    YOC AG, Germany

    16:00-16:30 Coffee Break, Exhibition & Demos

    16:30-17:30

    What is the likely impact of apps on cars?

    The connected car – challenges for automotive online infotainment

    Simon Isenberg

    , 

    BMW Group Research and Technology, Germany

    Apps, Cars, and webinos: desire or vision

    Uwe Baumgarten

    , 

    TU München

    Connected Car – Application Framework

    Peter Christ

    , 

    Deutsche Telekom, Germany

    17:30-18:00

    The viability of gaming on the web platform

    Today’s usage of (mobile) web apps for gaming

    Sabine Irrgang

    , 

    Gofresh, Germany

    Gaming – run time optimization

    Michael Vakulenko

    , 

    Visionmobile, UK

    Mobile Social Gaming

    Philipp Moeser

    , 

    wooga, Germany

  • Keynote:

    The Multiple Merger – Challenges on the Road towards a Unified Video Monetization

    Holm Münstermann

    , 

    Head of News & Broadcast Publishers DACH

    , 

    Google

  • Future Video Experiences – What’s on the horizon?

    Sebastian Schwarz

    , 

    Head of Video Coding Systems

    , 

    Nokia

    Optimizing video quality in 5G mobile gaming

    Lukasz Litwic

    , 

    Research Leader

    , 

    Ericsson

    Shaping the metaverse together

    Antje Kunze

    , 

    Senior Client Partner

    , 

    Unity

    Streaming Success: Mastering TV in Complex Markets

    Rachel Mischke

    , 

    Product Consultant at Zattoo TV platform

    , 

    Zattoo

    How SSAI is solving the problem of capped revenue streams in TV monetization

    Leander Carell

    , 

    Co-Founder & Managing Director

    , 

    Nowtilus

    AI (Act) & Copyright: the use of copyright-protected works for the training of generative AI

    Pablo Schumacher

    , 

    Policy Officer for Digital Content & Law

    , 

    Bitkom

  • 13:30 - 14:30 | Session 1

    Year 2 of Gen-AI – Time to scale! Several customer cases

    Alexander Heidler

    , 

    Account Executive Media and Telecommunication

    , 

    Microsoft

    AI-Based Indexing for Improved Content Discovery

    Rick Stremmel

    , 

    Sales Engineer

    , 

    Moments Lab

    Driving Automotive Ecosystems

    Sven Eckoldt

    , 

    Driving Automotive Ecosystems

    , 

    CARIAD

    15:00 - 16:00 | Session 2

    Impact of AI on OTT platforms: Exploring the potential of Machine Learning and Generative AI

    Piotr Czekala

    , 

    Co-Founder & CTO

    , 

    Insys Video Technologies

    Knowledge Safe – Experts are retiring, their knowledge too? – How AI-based approaches help to retain valuable knowledge in organizations

    Katharina Vögl-Duschek

    , 

    Senior Learning Consultant

    , 

    tts Knowledge Products GmbH

    Johannes Wendt

    , 

    Learning Consultant

    , 

    tts Knowledge Products GmbH

    Updates from the Lab: Gen AI’s Fast-Forward Impact on Media

    Jörg Müller

    , 

    Consultant

    16:30 - 18:00 | Session 3

    Session chair:

    Lena Gehlhaar

    , 

    Senior Innovation Manager Immersive Tech

    , 

    Berlin Partner for Business and Technology

    Julia Krüger

    , 

    Senior Managerin Innovation Medien

    , 

    Kreativwirtschaft, Berlin Partner for Business and Technology

    Porting Arte Apps to Apple Vision Pro: Our Journey and Insights

    Kemal Gorgülü

    , 

    Chief Technology Officer

    , 

    ARTE

    Immersive 3D worlds in web browsers

    François Daoust

    , 

    Media & Entertainment champion

    , 

    W3C

    8K Video and 3D Audio for Immersive Live Experiences

    Mauricio Alvarez-Mesa

    , 

    CEO and Co-founder

    , 

    Spin Digital