Alexander Leschinsky has been a driving force in the streaming media industry for 25 years, helping to shape its development from the ground up. Building on his deep expertise working with major German public broadcasters, he founded the “Streaming Division” at Geißendörfer Film- und Fernsehproduktion in 1999 and went on to co-found G&L Systemhaus in 2005. With an academic background spanning systematic musicology, phonetics, computer science, and electrical engineering, Alexander bridges the gap between customer needs and technical feasibility while harmonizing standardization and transformative innovation.