12th FOKUS
Media Web Symposium

June 24–25, 2025 – Berlin

Mohamad Raad

Standards representative

Unified Streaming

Dr. Mohamad Raad is a standards representative at Unified Streaming. Mohamad has been involved in multimedia product development and standardization for more than twenty years with his most recent efforts being focused on streaming solutions. Mohamad currently chairs the TM-STREAM group within DVB and, most recently, has been focused on integrating media authenticity and provenance solutions into streaming workflows. He holds a BE and PhD in Electrical Engineering from the University of Wollongong, Australia.

  • 13:30 - 14:30 | Session 1: Pioneering Sustainable Media

    Defining Sustainability Standards: From Carbon Footprints to Social Impact in Digital Advertising

    Steffen Johann Hubert

    Lead Sustainability / Chair Sustainability Standards Committee

    Seven.One Media / IAB Europe

    Mandates, Metrics and Momentum: Navigating the path to sustainable streaming

    François Polarczyk

    Sustainability Director

    Accedo

    Counting Watts, Not Just Views : Leveling up sustainability, one pixel at a time

    Kristan Bullett

    CEO

    Humans Not Robots

    15:00 - 16:00 | Session 2: Content Provenance

    C2PA: How to benefit as creator or consumer of content

    Ingo Daniels

    Project Manager

    Deutsche Welle

    Empowering Video Excellence: Enhancing Provenance in Live Streaming

    David Eisenbacher

    CEO / Co-Founder

    EZDRM

    Live streaming with C2PA

    Mohamad Raad

    Standards representative

    Unified Streaming

    Roberto Ramos-Chavez

    Senior Research Engineer

    Unified Streaming

    16:30 - 18:00 | Session 3: Best practices for Green Streaming

    Data Sovereignty & Sustainability in G&L’s streaming platform for the European Parliament

    Alexander Leschinsky

    Co-Founder & CEO

    G&L Systemhaus

    Smartphone Energy Savings with AI-Enabled PVR

    Franck Amount

    Principal engineer, video architect

    Interdigital

    Modelling Energy Consumption in Content Delivery Networks

    Peter Pogrzeba

    Senior Project Manager

    Deutsche Telekom Innovation Laboratories

    Green Broadcasting

    Rebecca Inglese

    Business Development Manager

    Media Broadcast GmbH