Robert Dube is managing the video on demand department at RTL interactive since October 2014. In his role he is responsible for all video on demand activities of the TV content of the Mediengruppe RTL Deutschland, Germany’s most successful private television broadcaster. From 2008 to 2013 Robert headed the Product- and Channelmanagement at maxdome, one of the first SVOD services in Ger-many. Before joining RTL interactive he was working as a freelance consultant, amongst others at LOVEFiLM Deutschland, supporting the product launch of Amazon Instant Video.