Christian Sauer is the CEO of zore.tv. He also founded Webtrekk in 2004 alongside co-founder and CTO Norman Wahnschaff and since then has built it into a leading customer analytics company, with 130 employees and offices in five countries. Prior to Webtrekk he studied Business Administration at the Universität St. Gallen until 1999 and gained experience in banking and consulting in Mexico, the USA and Switzerland. In 2000, he and other partners founded KinderCampus AG where he served on the Board of Directors until 2002.